India-made Lamborghini golf carts to be launched in November 2020
Kinetic Green vehicles will be launching electric golf carts designed by Lamborghini, through joint venture between Kinetic Green and Tonino Lamborghini in November 2020. Under this JV, Lamborghini will be designing golf carts, buggies and tourism vehicles, and Kinetic Green will be manufacturing and marketing them for global markets from its Ahmednagar plant. Kinetic Green is currently listing nine golf cart families on its website including the KG-2, KG-4 (similar to the model pictured), KG-8, KG-11 and KG-14 variants. The Lamborghini-branded cart would be a more premium offering and the model will be solar- and electric-powered.
Tonino Lamborghini, a high-end luxury company famous for their expensive jewelry, watches and personal care products also has a golfing business, selling clothing, clubs, golf bags. Founded by the son of the legendary founder of Lamborghini, Ferruccio Lamborghini, Tonino is a different company to the one that makes supercars based in Sant’Agata Bolognese.
The JV, which Kinetic has 75 per cent share, will be using the Lamborghini brand exclusively for global markets for golf carts and tourism vehicles. The company is looking to target markets like the USA, Canada, Middle East, Australia, UK, France and Germany with the Indian-made products. At the announcement of the joint venture company in February 2018, Kinetic said that the golf cart segment is growing at over 7.5% CAGR and has a global market size of 300,000 units led by sales in North America and Europe.
In an interview with AutocarPro.in, Sulajja Firodia Motwani, Founder & CEO of Kinetic Green Energy & Power Solutions, says that they started the company with a lot of passion and conviction, and are one of the pioneers in the Indian EV sector. The battery prices in 2015 were around $800 per kWh, which has come down to under $200 now.
“Our models are being designed by Italian designers with a very different kind of sensibility. They do not look like a typical golf kart. We plan to launch it in the market by November (2020). It will be developed in India and the US will be a key focus market. Right now we are looking for distributors there. Some of them are already Lamborghini associates. We might enter the Middle East first and later on we might even set up an assembly unit in the US.”
Sulajja Firodia Motwani Founder & CEO Kinetic Green Energy & Power Solutions
Kinetic Green has over 150 exclusive dealers across India and is expecting to cross Rs 100 crore in turnover in FY2020 and is planning to take it over Rs 300 crore to 400 crore in FY2021. With this, the company aims to become India’s largest EV companies in terms of sustained revenue.
The company is also looking to achieve 100 per cent localisation very soon. The first EV launched had around 70 per cent localisation as the company was just building its supply chain. Now, Kinetic Green is building the powertrain and mechanical components locally. Kinetic is present in the three-wheeler segment in both passenger and cargo verticals.
ABOUT KINETIC GREEN
Kinetic Green Energy & Power Solutions Ltd. is the latest venture from the Kinetic & Firodia Group. Kinetic Green offers a wide range of battery-operated vehicles such as E-Autos, E-Carts and Buggies. We continue to lead the way as an innovative and progressive company. Kinetic has entered the Battery operated vehicles domain to give “A Better Tomorrow”.